Jocelyn Anderson
Magazine Editor and Writer

Social Climbers

October 20th, 2014 by jocelyn

social

Three major shoe brands share their social media strategies, written for Footwear News (click on image to download a PDF of the article).

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Male Order

August 4th, 2014 by jocelyn

DMpic

Daniele Michetti expands his label to include a full range of men’s shoes, written for Footwear News (click on image to download PDF of article).

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L.A. Story

July 7th, 2014 by jocelyn

george

For fall, George Esquivel took a step back, taking cues from classic silhouettes and color (click on image to download PDF of article).

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John Varvatos’ Boom Year

July 7th, 2014 by jocelyn

john

An aggressive retail push and new record label are amping up the designer’s business (click on image to download PDF of article).

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Chris Bilheimer’s Good Taste

June 2nd, 2014 by jocelyn

Chris

R.E.M.’s art director talks music, fashion and other necessities (click on image to download PDF of article).

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American Idols

May 26th, 2014 by jocelyn

John

When it came to fall 2014, John Varvatos looked to the rock band Kiss, superheroes and an abiding love for heritage styles (click on image to download PDF of article).

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Bombas Squad

April 14th, 2014 by jocelyn

Bombas

Two friends took to the Internet to start a sock brand and got more than they bargained for (click on image to download PDF).

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Bally Rallies

April 14th, 2014 by jocelyn

Bally

The Swiss brand’s new team is overhauling the label with a fresh focus on footwear, a bigger push into women’s and buzzier branding (click on image to download PDF).

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Direct Hits

February 17th, 2014 by jocelyn

Direct

Three emerging footwear brands shake up the industry by going straight to the consumer (click on image to download PDF).

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Built Tough

February 10th, 2014 by jocelyn

Jeff

The Jeff Roberts brand aims to meld high-end fashion with high-tech function (click on image to download PDF of article).

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